Insights

  • November 20, 2020

    Three Signs that Suggest It is Time for a Portfolio Review

    As we have discussed in the first two blogs in our series, a solutions portfolio is the embodiment of a company’s where to play and how to act strategies that involves cross-business initiatives and investments. Because a portfolio is dynamic and multifaceted, companies often overlook key indicators that tell them ...
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  • October 29, 2020

    Defining the Role of Portfolio Manager

    In the last blog in this series, we introduced three challenges companies face that are often symptomatic of poor solutions’ portfolio management. In this blog, we want to delve into the first challenge in more detail – a striking majority of organizations lack a dedicated resource who is responsible for ...
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  • October 20, 2020

    Maximizing the Value of The Solutions Portfolio

    What is a portfolio and why is it important? The definition of the word “portfolio” varies greatly based on context, but for this blog series, the word portfolio will not refer to a suite of technology offerings, a financial portfolio, or a static snapshot of a company’s products and services.  Rather, ...
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  • June 25, 2020

    The Future State Business Model: Managing Through Account Journeys

    As mentioned in earlier blogs, B2B companies in mature markets must manage complex businesses in order to grow and sustain reasonable margins. We believe the best way to view the business is through the lens of market segment needs and share of wallet. This is because of the “law of ...
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  • June 04, 2020

    Complex Business: The Future State Business Model

    Stop Chasing the Silver Bullet to Maintain Simplicity We have two conflicting pressures in business today.  The first is the need for companies to be successful managing a complex business model – products, software, services, and professional services – in different segments and markets. The second is leaders’ interest and comfort ...
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  • May 21, 2020

    How to Play – The Financial Value of Categorizing Accounts

    In this blog series, we will begin discussing the important issue of how to play – how to organize the go-to-market assets to address different account categories and different business models – hardware products, software products, services, professional services, outsourcing etc. The goal of a “how to play” model is ...
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  • April 28, 2020

    Market/Customer Back Portfolio Approach to Maximizing Customer Value and Outcomes: Part 4

    As discussed in this blog series, most agree that Portfolio plays a strategic role, yet we consistently see organizations use portfolio as a catch-all at the end result of market sizing and R&D. Oftentimes, organizations fall prey to a “Typical State” portfolio that acts as a broad offer/sales catalogue over ...
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  • March 18, 2020

    Tips and Tricks for Working Remotely

    This is not a typical post for the McMann & Ransford blog so for those of you in search of one of those, excuse the self-help nature of this post and come find us next week. In light of the surge of people transitioning to working from home for an ...
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