Introduction

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A Professional Services (PS) business plays a vital strategic role in an integrated complex services business. Many of our clients that are moving toward this integrated business model have an existing, embedded PS business unit, yet few of these PS businesses are prepared to deliver the intended strategic value – driving differentiation, fostering customer intimacy, and pulling through the company’s core services and products. Some of the common challenges inhibiting these PS organizations from their strategic role include:
- Going to market as an offering bundled into the sale of other products and services without an independent value proposition.
- Failing to attain the critical mass required to make a material impact on the broader business and/or fund self-reinforcing growth.
- Operating primarily as an independent business detached from other products, services, or business units.


