September 5th, 2019

Elevating your Portfolio through XaaS

Many clients ask us to help them re-engage their customers in a more meaningful way.  They successfully engineered, operationalized, and commercialized a set of products or services that created or met a market need and have enjoyed the success of growth, market share and the financial rewards that accompany both.  However, through our understanding of … Continue reading “Elevating your Portfolio through XaaS”

May 9th, 2018

Getting Strategic Alliances Right – Capitalizing on a Collaborative Advantage

Roughly 70% of all strategic alliances fail.[i]  For most companies, the concept of a strategic alliance makes sense and seems simple, so why do they consistently get it wrong? While partnership may sound straightforward, companies often commit four mistakes in selecting and executing alliances: They choose the wrong partners with misaligned strategies, They don’t clearly … Continue reading “Getting Strategic Alliances Right – Capitalizing on a Collaborative Advantage”

April 9th, 2018

How to Deliver World-Class B2B Customer Experience

  B2B companies often struggle to deliver outstanding customer experience (CX). In a B2B environment, customer interactions are typically complex: fragmented across participants with dispersed decision-making and no unified visibility of the customer’s needs. Fostering intimacy and driving customer satisfaction requires companies to focus on the customer’s end-to-end journey. Elevating the CX can be challenging, … Continue reading “How to Deliver World-Class B2B Customer Experience”

February 2nd, 2018

Typical Corrective Actions by Sales Leaders

“The Challenge of Meeting Sales Goals” introduces a high-level discussion about why so many B2B companies struggle to meet revenue targets, highlighting how poor planning and poor execution impact sales performance. This blog will explore some typical actions that a sales leader might take to address either missing sales goals or projecting to miss sales … Continue reading “Typical Corrective Actions by Sales Leaders”

December 30th, 2017

The Challenge of Meeting Sales Goals

Sales, one of the most important functions of any company, is becoming increasingly complex and difficult as customers become more savvy and knowledgeable. The shift in customer power is impacting both B2B and B2C companies. Both types of businesses call for very specific sales organizations to sell to their potential customers. To effectively sell, B2C … Continue reading “The Challenge of Meeting Sales Goals”